Company


Management:

Management

Roy DiBenerdini, Founder and CEO Roy is responsible for all business development and service and product strategy. Roy brings 20 years of experience in research analysis, strategic planning and business development. Prior to iiON, he served in several senior level airline management positions for American Airlines (AMR Corp.) and was a Senior Consultant to AOL and Microsoft. He holds a BS in Aerospace Engineering with a minor in Industrial Engineering from the University of Texas at Arlington. Roy is a former Advisory Board member to the United States Travel & Tourism Administration (US Dept of Commerce).

Jeff Demarest, Sr. Vice President Jeff is responsible for all market and media research operations for iiON. Jeff was one of the three founding partners of Advantage Business Research, back in 1993, becoming sole owner in 2002, and then merging with iiON in 2007. His experience in the corporate world includes more than 10 years in B2B publishing (CMP Media), consumer research (Home Testing Institute and NPD/Nielsen), and telecommunications (NEC). Jeff holds a BS degree in American Studies from SUNY College at Old Westbury, and an MA in Political Science/Public Administration from SUNY Stony Brook.

Mike King, CTO Michael is responsible for developing the online suite of market research tools, including applications for panel management, survey management, course management and survey analysis. Michael has 10 years of experience developing Web interfaces and Web-based applications. He also has professional experience as a managing editor of a medical journal and as a research associate in a molecular biology lab. Michael holds a BS in Biology from Syracuse University and an advanced certificate degree in Information Technology from UCSD.